from claude-code-plugins-plus-skills2,145
Apply the STEPPS (Social Currency, Triggers, Emotion, Public, Practical Value, Stories) framework to engineer word-of-mouth and make content, products, or campa
Provides a practical, research-backed STEPPS framework (Social Currency, Triggers, Emotion, Public, Practical Value, Stories) to evaluate and improve the shareability and virality of products, campaigns, and content. Includes scoring guidance, diagnostic questions, copy patterns, and case studies to produce actionable recommendations and design changes that increase word-of-mouth.
Use this skill when you need to: assess why something does or doesn't spread, design shareable launch plans, create viral-ready content or features, run a quick diagnostic on product features or campaigns, or rewrite copy to increase social sharing. Trigger on phrases like "go viral", "word of mouth", "shareable content", or "why people share".
Well-suited for conversational and code-enabled agents (Claude Code, Copilot-style assistants) that can read the instructions and apply the diagnostic patterns in review tasks or content generation.
Contagious is a STEPPS virality framework skill — detailed marketing/growth reference content covering Social Currency, Triggers, Emotion, Public, Practical Value, and Stories. No bundled scripts. The STEPPS content is well-written with practical examples and copy patterns, but the bottom sections (Prerequisites, Instructions, Error Handling) are clearly boilerplate referencing 'Go environment' and 'Go implementation details' that have nothing to do with the actual skill topic.
Strong framework content with 9 referenced deep-dive files. The templated operational sections at the bottom are a clear copy-paste error and should be cleaned up. The skill would benefit from removing the Go-related boilerplate and replacing it with proper usage instructions for the STEPPS framework.
