Competitor Monitor

What it does

Competitor Monitor sets up structured, recurring monitoring of specific competitors across multiple dimensions: website content, pricing pages, ad activity, social signals, SEO rankings, and SERP features. It captures an initial baseline snapshot for each competitor (meta tags, key pages, pricing structure, active ads, social follower counts, and keyword positions) and then schedules dimension-specific scans (daily, weekly, monthly) to detect meaningful changes. Alerts are configured with per-dimension thresholds so noisy updates are filtered while material shifts (pricing changes, new campaigns, ranking drops, major content launches) surface immediately. The skill stores baselines and schedule metadata so change detection has historical context and minimizes false positives.

When to use it

Use this when you need continuous competitive intelligence: launching a new product, responding to aggressive competitor pricing or ads, or tracking market messaging. It's useful for marketing teams, product owners, and growth analysts who must react quickly to competitor moves or understand long-term share-of-voice trends.

What's included

• Scripts: none bundled (has_scripts=false)
• References: none bundled (has_references=false)
• Instructions: step-by-step baseline collection, schedule configuration, alert rule creation, and intelligence brief synthesis are documented in the SKILL body.

Compatible agents

Best used with Claude Code / Claude plugins and other agent frameworks that can run web fetches and schedule scans (Cron-integrated agents, marketing automation agents).